Google Introduces AI Features to Enhance Product Comparison in Chrome
Google is integrating Google Lens into Chrome on desktop, allowing users to highlight search terms, access follow-up information, and receive AI Overviews in search results. The platform introduces a product comparison tool, 'Tab Compare,' which aggregates data from open tabs for efficient shopping comparisons.
Moreover, a new feature reminiscent of 'Circle to Search' brings a user-friendly search history experience powered by AI, utilizing URL, title, and page contents. These advancements leverage cloud-based models for enhanced performance, with potential for on-device processing.
Google's initiative aims to simplify online shopping and streamline user interactions within the browser.
The press radar on this topic:
Chrome is going to use AI to help you compare products from across your tabs
Google brings Gemini-powered search history and Lens to Chrome desktop
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