Fireworks Sales Surge Amid Price Hike

Despite rising prices, fireworks are experiencing unprecedented popularity in Germany. Weco, the country's largest manufacturer, anticipates record sales, bolstered by a market share of two-thirds.

The pandemic years saw a significant drop in returns, indicating strong consumer interest. Although critics, including environmental and animal welfare advocates, voice concerns about fireworks, Weco has made strides in sustainability by reducing plastic waste in favor of paper and cardboard.

Competitors like Nico, Comet, and FKF GmbH also contribute to the vibrant market. Interestingly, economic downturns often lead to increased fireworks purchases, suggesting a cultural resilience linked to celebrations.