Tesla, once a leader in the electric vehicle market, is experiencing a significant global sales decline. In Norway, a pioneer of electric mobility, Tesla's Model Y has lost 64.4% of its market share. Criticism of Tesla includes concerns about corporate governance, vehicle performance, and Elon Musk's political stances. This shift has benefited competitors like Toyota and VW, who are seeing increased sales.
The trend extends beyond Norway. In Australia, Tesla sales have plummeted by 72%, partly due to owner discontent with Musk's politics. Meanwhile, Germany and France, Europe's key EV markets, are also witnessing a sharp drop in Tesla sales. Tesla's challenges in Europe are compounded by production cuts and infrastructure vandalism.
China, another critical market, sees buyers turning to domestic brands like Xpeng and BYD, further impacting Tesla's sales by 51.5%. Despite these challenges, Tesla's UK sales have increased, showing a mixed global performance. The controversies surrounding Musk and the resulting backlash are contributing to Tesla's difficult period, as global consumers explore alternative brands.
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