MediaForEurope's Strategic Move to Acquire ProSiebenSat.1
MediaForEurope (MFE), controlled by the Berlusconi family, plans to submit a takeover bid for ProSiebenSat.1. Already holding 29.99% of the German media company, MFE aims to surpass the 30% threshold, which would necessitate a public offer.
The company's goal is to create a media giant capable of competing with US platforms like Netflix. MFE intends to pay 78% in cash and the remainder in new shares.
Pier Silvio Berlusconi, MFE's CEO, emphasizes the need for a strong shareholder to contribute to ProSiebenSat.1's growth. Despite the strategic intentions, investor reactions have been negative, with shares dropping by three percent.
MFE's move reflects its commitment to enhancing ProSiebenSat.1's strategic direction.
The press radar on this topic:
TV: Berlusconi Holding Announces Takeover Bid for ProSiebenSat.1
ProSiebenSat.1: Berlusconi Holding Wants German - DER SPIEGEL
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