Retailers in Baden-Württemberg are optimistic as they approach the holiday season. A recent survey revealed that two-thirds of respondents from various sectors either maintained or increased their sales on the third Advent Saturday.
While some experienced a slight decline, many anticipate a surge in demand as Christmas approaches. The managing director of the retail association predicts a peak in sales just before Christmas, driven by heightened emotions and festive spirit.
Retailers are gearing up for what they hope will be a robust final sprint, with the 23rd of December expected to be particularly busy.
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